Linkedin for Business Marketing
Learn about Linkedin for business marketing, including how to create a personal profile and business page to get more leads and sales, build your brand. http://linkedin.pegcorwin.com
Curated by Peg Corwin
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If you pay to advertise on social media, you may not be using your resources as efficiently as you could. There are more ways to get your name and product out there than by purchasing ads, which aren’t always worth the money they require
Get more organic reach on Linkedin by writing informative posts, creating a company page and optimizing your employees personal profiles.
Want more people to see your content?Have you considered new methods of sharing content?Look beyond the big social networks to expand your influence, increase exposure and grow your following.In this article I'll share 10 platforms, sites and tools to use to increase your reach and
Find several platforms for B2B marketers to share their content, as well as tools to find influencers and what's popular.
Thank you for nominating the businesses and organizations that have inspired you this year! We’re excited to learn from and celebrate the 10 Best LinkedIn Comp…
Check out the 10 Best Company Pages of 2014 for actionable takeaways from each page that can help take your Company Page to new heights in 2015!
LinkedIn announced its team has been working to reengineer its search engine to help users find what they’re looking for faster. The company claims that it
Interesting changes in Linkedins search functions. More personalization. Shows users content. Check this out.
Is your Linkedin profile tailored to potential buyers or is it just your resume? Learn about this and 5 other tips to generate leads from Linkedin.
On LinkedIn today, there are more than 330 million profiles, 2 million jobs, 3 million companies, nearly 20 million SlideShares and member posts and more. While that’s certainly a lot of content, it shouldn’t take you a lot of time to
Click to learn a few tricks about Linkedin's search bar and find what you want.
Learn how to create the perfect LinkedIn company page with a free guide, checklist, and templates to guide you along the way. Includes insider tips from the pros at LinkedIn!
In return for your email, get a free guide to creating the perfect Linkedin company page, written by Hubspot pros.
The wait is finally over, and we’re excited to announce the Best of Company Pages of 2014! Last week, we asked you to nominate the businesses and organizations that have successfully inspired and engaged you throughout the year.
Examples of company pages to help you improve yours. They are mostly big companies, but still, you can get ideas for yours.
Imagine one place to see how you stand as a professional, build and keep in touch with your network, and get the knowledge you need. LinkedIn has always been t…
Quick Slidehare overview of Linkedin's changes to the homepage.
A few weeks ago I had the pleasure of meeting and working with several hundred LinkedIn members in Seattle – from small and medium-sized business owners to students and university advisors. This trip gave me the chance to hear firsthand what some of our members love most about LinkedIn as
Thanks, Linkedin, for encouraging us to make changes by making it easier and providing suggestions.
I love LinkedIn but I don't love how people use LinkedIn InMail. Here are some tips on how to NOT LinkedIn InMail.
When you send Linkedin inmails, don't ask closed-ended questions or fake accounts. Do you research and personalize your inmail. Don't automate. See details and examples.
LinkedIn is "the" professionals social network. The question isn't whether you should be on it but "how" you use it. Here are 3 reasons why I use LinkedIn
The benefits of Linkedin activity are media exposure, lead generation and joint venture partnerships, this blogger finds.
LinkedIn has launched two new tools, Content marketing score and Trending content, to help businesses improve their content marketing efforts. Read More!
Learn about Linkedin's content marketing score and its information on trending topics in various niches.
As a member, having a certification on your profile can be a beacon for opportunity and a powerful way to showcase expertise. On average, LinkedIn members with certifications receive 6x more views to their profile.
Today, we are launching Add to Profile for Certifications, to allow members to add
Good enhancement, Linkedin. Allow us to give more credibility to our certifications by linking to them from a third party. Maybe they should add add state licenses next?
Par Dave Sumner Smith | Managed by Next Dimension Media - the world's biggest operator of LinkedIn groups
This is a link to a Flipboard magazine on Linkedin Groups, full of interesting content on the subject. I'm heading over there now to read more.
LinkedIn is accused of allowing paid subscribers to "anonymously dig into the employment history" of its members, violating federal consumer protection laws.
The Linkedin issue: "The complaint claims that these reference lists amount to a consumer report under the Fair Credit Reporting Act, and that LinkedIn fails to abide by safeguards required under the law."
LinkedIn not only helped me get started, but it was also critical to helping me get my business off the ground, attracting new customers, and building my reputation as a creative namer.
Here’s how I made LinkedIn a part of my journey into a new industry:
Case study of ad exec's use of Linkedin to build her brand.
"LinkedIn not only helped me get started, but it was also critical to helping me get my business off the ground, attracting new customers, and building my reputation as a creative namer.
Here’s how I made LinkedIn a part of my journey into a new industry"
Social media marketing is in essence just two things. Content and distribution. So how do you make the content move? You need to grow your social networks.
See 11 tips to double your Linkedin connections.
Your LinkedIn profile is the foundation of your professional story. It tells people who you are, what you’re passionate about, and what your goals are for your next chapter. With our network of more than 300+ million professionals at your fingertips, you have the potential for exposure to a massive
With this new Linkedin feature, " you can see which actions you took that led to that specific increase in engagement, including making various updates to your profile, endorsing a connection, joining a group or expanding your network."
Did you know Linkedin premium offers you access to the top keyword phrases in your industry?
Oktopost is a social media management software designed to publish social messages, converse with prospects and generate leads
You can post to multiple Linkedin Groups and company pages with this product.
Although lots of people use LinkedIn, many neglect to utilize the professional network to its full potential. Here are a few incredibly useful features you might not be using.
Are you taking advantage of Linkedin's "How You're Connected?" or Advanced Search functions? Or "Who Has Viewed My Profile?" Learn about these and more.
Quote: Use of Who Has Viewed My Profile - "The basic version (free) [of Linkedin] allows you to see where your five most recent viewers work and live, how they found you, their industry and job titles and keywords that led to you. The premium version (paid) allows you to see your list of viewers from the past 90 days, as well as trends and insights. By using the "who’s viewed your profile" feature, you are better able to customize content shared on your profile, identify valuable connection prospects, and reach out to people in a more personal way."
Do you use LinkedIn to find potential clients? Want to use LinkedIn more effectively? To grow your network, you need to build relationships and become an invaluable resource to others. In this article you'll discover how to use LinkedIn to better connect with leads and prospects. #1: Optimize Your Profile If you want to have success…
The most interesting Linkedin lead nurturing idea here is to create a sequence of messages to send after someone connects to you.
"After your initial connection request, send a message thanking the person for connecting. If feasible, include one valuable resource in this first message.
"Then, depending on your goals and industry, prepare one or two relationship-building messages to send out over the next couple of weeks. You can alsosend another resource or two, such as relevant stats or helpful tips.
"After a couple of messages, if you feel like you have established some rapport, move the relationship offline. Suggest a phone call, Skype call or in-person meeting. No relationship with a potential prospect should be kept solely on LinkedIn—or on any online platform, for that matter."
I'm a volunteer mentor with SCORE Chicago. I have created and run several websites, started numerous blogs, managed Google Adwords campaigns and done email mar…
Here's my professional journey created automatically by Slideshare using my Linkedin data.
Create yours for free? http://lnkd.in/bABRs-C
Avoid LinkedIn jail by following these simple rules when leveraging LinkedIn groups for your marketing.
Great tips on how to use Linkedin groups, even though most sharing of posts is now put into the promotions tab.
Quote: "Three to five groups that you focus on for a few minutes each per day trumps 40 that you drive-by once a week. Think about it: What buyer is going to spend time on more than two or three groups? Your job is to figure out which ones they are."