This post is about how to use LinkedIn articles to gain more visibility.
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Linkedin for Business Marketing
Learn about Linkedin for business marketing, including how to create a personal profile and business page to get more leads and sales, build your brand. http://linkedin.pegcorwin.com
Curated by Peg Corwin
This post is about how to use LinkedIn articles to gain more visibility.
Find 10 tips for writing good content on Linkedin.
Here's a listing of four key things that everyone should be sharing on LinkedIn
What to share on Linkedin to be top of mind? Try industry news and company culture pics in Updates , blogs with your insights on Publisher and your latest ideas or questions in Linkedin Groups.
I was idly running some searches on BuzzSumo last week when I noticed some patterns for LinkedIn content. I decided to explore it a little further by analysing the most successful headlines and topics. I have shared my findings in case they … Continued
Looking to reach more prospects and engage readers on Linkedin? Check this post for what really works. I just revised headings I was working on after reading it.
When it comes to making the most of LinkedIn, not much beats a meaty, well-researched long-from blog post. This is how you do it.
If you blog on Linkedin, "...you will typically reach 60% of your total followers by publishing 20 times per month.
I am a management consultant. I have to build my brand to build my business. One way I try to build my brand is to deliver to the LI crowd my knowledge in the hope they find it of use to them in
Publishing on Linkedin and not seeing results? This member feels like the harder he works on his content, the fewer people see it.
LinkedIn Exploring Its Own Version Of Facebook’s Instant Articles
If published within Linkedin, articles will load super fast. "To get to an outside publisher’s article page on LinkedIn, you still have to click through and wait for the story to load. Eliminating this wait time was a key motivation behind Facebook’s push to introduce Instant Articles, which load fast. It’s likely that LinkedIn is hoping to see similar benefits."
Are you taking advantage of all LinkedIn's content marketing features? Discover how to maximize your LinkedIn content exposure.
In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.
Wondering how your business can get more out of LinkedIn? Discover how to create an integrated LinkedIn marketing presence for your business.
Refresh your company page and learn how to create a showcase page using this how-to post. Showcase pages "allow you to highlight other business lines, products or services, brands or even upcoming events that your company is hosting." And build your reputation with Publisher. Try Sponsored Updates.
It's time to start paying more attention to what LinkedIn can do to broaden your reach. In this article, Larry Kim shows you how to drive engagement and qualified traffic to grow your business and brand using LinkedIn updates and Pulse.
Build a huge network, post high-engagement updates (that do well on Twitter,) and get featured on Linkedin Pulse. See all the tricks here. "One tactic that can work brilliantly is using Facebook, Twitter, and Linkedin promoted posts to quickly drive lots of traffic to your LinkedIn article."
Learn where you post goes after you publish a post (not an update) on Linkedin, written by an ex editor at Linkedin!. Find out who is likely to see the post, learn how to be your own marketer to promote the post elsewhere too.
Where do you host your content? Is it on your own site, or on third-party platforms like Medium and LinkedIn? Rand goes over the boons and pitfalls of using hosted blog platforms in this week's Whiteboard Friday.
Use Linkedin Pulse publishing to reach your audiences, build connections, amplify the reach of existing content and target similar keywords to dominate search results. This should NOT be where all your content should be housed. Also should NOT be the home for deep content or money content.
It’s not enough just to create a LinkedIn profile, that's not going to generate leads. You must utilize the tools to make your account work for you.
Find Linkedin leads using advanced search, make smart connections, and prove your expertise through your content. Yep, that's the success recipe.
Want to give existing content new life and greater visibility? Use LinkedIn Publisher to consistently provide useful content for your audience.
First rate advice on how to make the most of the Linkedin publishing platform. Especially, learn how to republish posts from other blogs in a way that works for Linkedin and minimizes Google's dislike of duplicate content.
Publishing on LinkedIn has turned out to be an incredible personal career boost. It’s made me more visible to my professional network, and to the base of young people who I’m best able to serve
Read the story of how Linkedin publishing worked to help this woman's career and start a consulting business.
In the second post of a three-part series, LinkedIn asks members to share why they publish on LinkedIn. Robbie Abed is the Director of Marketing at Y
A Linkedin publishing success story: "After publishing on LinkedIn, I had senior executives reach out to me because of my writing. In some cases it was to set up a meeting, in others it was just a note to say that they enjoyed reading what I had to say."
In the first of a three-part series, LinkedIn asks members to share why they publish on LinkedIn. Kathy Caprino is the Founder of Ellia Communications -- a premier success
Quote: What would you say to someone thinking about publishing on LinkedIn?
"Don’t be scared. Use your voice. Find it. Everyone on the planet has something important to say – critical experiences to share that are helpful to others, and that emerge from their unique perspectives, filters, histories, passions, traumas, and triumphs. When we share our ideas, challenges, and our perspectives more openly and publicly, it can be a truly life-changing experience."
James Calvetti Meats hired Lightspan Digital to improve its B2B marketing using Linkedin. "With a mixture of calculated connecting, contributing and publishing, we used LinkedIn to get a client into bigger, better sales meetings." See this post explaining the process. Also see 5 lessons learned.
This post is part of a series in which Influencers go behind the scenes to explain in detail one aspect of their work. Read all the stories here and write your own (please include the
Learn from successful Linkedin influencers how to be authentic, write every day, find topics, create an effective posts and expand them to become a book.
Getting featured in the Pulse through LinkedIn Publishing is a great way to gain exposure for your business. Here's how top writers are doing it.
If you want to get featured in Linkedin's Pulse, here is data that describes the features of those posts. Learn how to choose popular topics, manage links and more.
Quote: "Although influencers are often featured on the Pulse, non-influencers can also do well. So even if you are not an influencer, give it a try."
Have you tried LinkedIn's publishing feature? This article I'll share five tips for optimizing your content for LinkedIn publishing.
Learn what Linkedin Publisher topics are of most interest, how channel features work, when to post and much more.
The new LinkedIn long-form publishing platform is now available for general LinkedIn members to use. Is it worth posting your content marketing pieces on LinkedIn first?
Can Linkedin's publishing platform move the needle in marketing to your target audience? Is it only effective if you create original content for it? How does publishing on it differ from conventional blogging? How does it fit into a content marketer's tool kit? Click for details.
Do you want more visibility on LinkedIn? This article shares the best practices for publishing your posts to LinkedIn Publisher for more visibility.
Besides a timely topic, what do you need for a successful Linkedin publisher post?
- Catchy title
- Attractive images
- Brief but engaging content 300-600 workds
- Good sharing strategy
LinkedIn’s second-quarter earnings report has shown good times for the business social network, with its revenue margin from the second quarter of 2013 to the second quarter of 2014 leaping 43pc to US$534m.
News on the publishing platform: "The site now generates more than 30,000 weekly long-form posts after it opened up its advice and blog section to all of its users last February, with traffic to publisher and Influencer posts having risen by more than 100pc."
Future directions: “We made significant progress against several key strategic priorities, including increasing the scale of job opportunities on LinkedIn, expanding our professional publishing platform, and continuing the strategic shift towards content marketing through Sponsored Updates.”