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Linkedin for Business Marketing
Learn about Linkedin for business marketing, including how to create a personal profile and business page to get more leads and sales, build your brand. http://linkedin.pegcorwin.com
Curated by Peg Corwin
Using LinkedIn to reach your target clients? Excellent post on how and what to share, how to measure it, how to reach more of the RIGHT people. "So when you post a status update, it’s not about the number of people who read it. It’s the quality of people who read it."
Learn how and where to use Video you already have in your Linkedin profile, Publisher posts and updates. How-to steps shown.
Simply click ‘COMMENT’ and ask one or all of the LIKERS a question. Be sure to @Tag their name followed by your question.
Linkedin power tip - "Simply click ‘COMMENT’ and ask one or all of the LIKERS a question. Be sure to @Tag their name followed by your question."
Here's a listing of four key things that everyone should be sharing on LinkedIn
What to share on Linkedin to be top of mind? Try industry news and company culture pics in Updates , blogs with your insights on Publisher and your latest ideas or questions in Linkedin Groups.
Discover 34 eye-opening statistics that will help you plan the direction of your social media strategy on Facebook, LinkedIn, and more.
Linkedin stat: "20 posts per month can help you reach 60% of your unique audience."
Discover the top shared phrases and topics on LinkedIn for Q3 of 2016.
Study Finds more LinkedIn shares of updates that use these 20 phrases. "Study Finds" is one of the 20. Let's see if it works.
Do you want to get more out of LinkedIn's marketing and lead-generation features? Discover six browser extensions to improve your LinkedIn marketing.
Linkedin marketers, here are some slick tools to facilitate your Linkedin networking and engagement.
Excellent reminders for creating updates that build your brand and engage.
Jabez LeBret and Mica Gadhia discuss methods for spending your time wisely on LinkedIn, so you accomplish what you want to. Join us to learn how to plan your time. This is one of those topics that comes up in so many of our shows and we’re finally here to address it: Managing your time... Listen to episode
Time management on Linkedin? Podcast advice is to use a calendar, block out daily time, even 15 minutes a day to connect, read and like a couple posts, respond to inquiries. Once a week, allocate 30 minutes to read group discussions and more posts, reach out to new contacts. Separately allocate time to content creation and promo.
Local and Social Marketing Usually when you hear people talk about social media marketing, the focus is on the vast number of potential prospects: 2 billion people on Facebook, 400 million people on
Linkedin for locally focused marketing? Yes, here's how:
Are you taking advantage of all LinkedIn's content marketing features? Discover how to maximize your LinkedIn content exposure.
In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.
It's time to start paying more attention to what LinkedIn can do to broaden your reach. In this article, Larry Kim shows you how to drive engagement and qualified traffic to grow your business and brand using LinkedIn updates and Pulse.
Build a huge network, post high-engagement updates (that do well on Twitter,) and get featured on Linkedin Pulse. See all the tricks here. "One tactic that can work brilliantly is using Facebook, Twitter, and Linkedin promoted posts to quickly drive lots of traffic to your LinkedIn article."
Are your employees on LinkedIn? In this articles, you'll learn how to help your employees share your content on LinkedIn.
If employees understand both how they can contribute and how the company benefits, you can increase your brand or company's Linkedin visibility.
Four common complaints often keep businesses from creating emotional marketing success. We offer 12 solutions to overcome your fears.
Emotional marketing and B2B? Yes, start by focusing on personal value instead of business value, they say. See all 4 B2B concerns and solutions. Interesting. :>)
The wait is over. We know people love to message each other, and now it’s easier than ever to do so on LinkedIn. If you’re like me, you’re probably having more and more short-form and casual conversations with
Interesting new chat feature in Linkedin. I'll be trying it. Chat with me?
Quote" We’ve also introduced a chat-style interface to allow for easy back and forth messaging. We’ve also organized all the messages around the people that matter to you, which means you’ll be able to easily reference the last conversation you had right within the thread. We’ve also improved our push and email notifications to make it easier to stay on top of the conversations that are most relevant and important to you."
Content marketing is simple in theory: Professionals love reading good content. Why not create branded content to help them in their buyer’s journey while effectively introducing them to your brand and offerings?
Linkedin has a new product called Elevate which is available by invitation only now and will be widely available by Q3. The company says:
“...when a LinkedIn member shares six pieces of content, on average, they receive six profile views and make two new connections, which helps them strengthen their professional brands. At the same time, the company they work for receives six job views, three Company Page views, and one Company Page follower, which helps them better hire, market, and sell.” And “LinkedIn Elevate features powerful analytics for employees and companies.”
I share almost daily on Linkedin and I know I get a constant stream of profile views, connection requests, endorsements, requests to share blog posts, sales approaches.
Why share on Linkedin? Three reasons: "Sharing invites conversation with people you care about. Sharing helps others stay informed.
Sharing shows you’re a ‘Smart Creative’"
Do you use LinkedIn to connect with new prospects?Are you looking for better ways to network with LinkedIn?The right third party applications can save time and automate your LinkedIn experience.In this article you’ll discover applications that will help increase your LinkedIn communica
Learn how Evernote and IFTTT tools can improve your Linkedin marketing.
LinkedIn has issued content marketing tips based on the practices of some of the most influential brands on the platform.
In a recent analysis, Linkedin found that successful companies post an average of 112 status updates monthly and use "targeted status updates" (paid promotions) to deliver relevant content to specific audiences. Click for other best practices.
Do you want a quick, easy way to share content to LinkedIn groups? This shows the basic ins and outs of using Oktopost for LinkedIn sharing.
Learn about a great, specialized tool to work intensively with Linkedin for marketing, sharing in multiple groups, monitoring, etc. Check it out.
LinkedIn would like you to know that starting today, 25,000 members now have the ability to post long-form content. In other words, you can
If and when you have a small pencil in the update box on your profile, you can blog on Linkedin. The big plus is that people who are not in your network can follow your blog.
Here are two quick posting tips for increasing how you leverage LinkedIn.
Here are 2 ways to share useful information on the web with your Linkedin connections and groups.
- Share on Linkedin plugins for Chrome, Firefox and Safari
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